Jah Kodjo is an entrepreneur, data analyst, digital marketing strategist, and cybersecurity researcher based in Helsinki, Finland, with an active presence in the Republic of Benin. He is the founder of Visit Benin Republic, a tourism and destination marketing platform dedicated to promoting Benin’s cultural heritage, sustainable tourism, and authentic travel experiences, as well as Kipfashion, a brand focused on African fashion and cultural entrepreneurship.

He holds a Master of Science (MSc) in Business Analytics from the University of Oulu and is currently completing a second Master’s degree in Data Expertise and Artificial Intelligence at Tampere University of Applied Sciences (TAMK). His expertise spans business intelligence, artificial intelligence, data analytics, digital transformation, digital marketing, and cybersecurity, with a strong focus on using technology and data-driven strategies to create innovative business solutions.

Jah is passionate about leveraging AI, analytics, and digital technologies to drive tourism development, support entrepreneurship, and connect international audiences with African culture and business opportunities. Through his ventures, he works with partners across Europe and Africa to develop sustainable tourism initiatives, digital platforms, and strategic collaborations.

Key Responsibilities

• Defining the overall vision, strategy, and long-term growth of the platform.
• Leading investor relations and business development initiatives.
• Building and managing international partnerships with tourism boards, businesses, NGOs, and government institutions.
• Overseeing digital marketing, branding, and global market expansion.
• Driving data-informed decision-making, innovation, and AI integration across business operations.
• Representing the organization at international conferences, networking events, and industry engagements.